“Event Architects delivers experiential marketing solutions through the telling of visual stories. We create a vision around our clients’ goals and objectives in a manner that engages the audience and uncovers the next step in the marketing strategy.”
Fergus Rooney is the CEO at EA, a company he co-founded in 1999 with Gabrielle Martinez. A true entrepreneur, Rooney has been a driving force behind EA’s exponential growth from a two-staff/two-client shop to a $30 million-grossing experiential marketing powerhouse. His vision in building the EA agency and brand transcends to each and every client engagement.
Today, respected brands and organizations from GE and United Airlines to Oprah Winfrey and the Presidential Inaugural Committee turn to Rooney for strategic counsel and direction to connect their brands with their most valued constituents.
Born and raised in Dublin, Rooney’s experiential marketing career began in London where he managed production and hospitality elements for some of the world’s most prestigious and challenging events including Wimbledon, the Royal Ascot, the British Open and the Henley Regatta.
Throughout his two-decade career, Rooney has shown his commitment to supporting the non-profit sector. He consistently contributes the talents and time of EA to organizations such as Children’s Memorial Foundation, the Washburne Institute’s Culinary Showcase, The Primo Center for Women and Children and Near North Montessori.